Engagement/Integrated Marketing

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What is Integrated Marketing?


Simply put, it the process by which the Engagement team on-boards, manages and communicates major cross-functional projects. Regardless if we call our process a wave, initiative, or project we should unify the method of how we deliver all of our awesome marketing products.

The integrated marketing process will always be improving and Feedback is welcome!

Process Steps

Please use the following steps on all of Engagement's major projects.

Folder-green-idea.png Fleshing out a project
Folder-green-prioritizing.png Engagement leads prioritize and approve projects
Folder-green-started.png Getting started on your new project
Folder-green-managing.png Actively managing your project
Folder-green-closing.png Closing out your projects


The following are resources and information to help you get involved with Engagement's projects. Join us!