Mozilla Gear: Difference between revisions

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=== Roadmap for Gear Store (already planned): ===
 
* Localization
* Coupon codes that can be given to:
** Community members/ contributors for reward
** New hires
* Adding new items / cycling inventory
** Photo shoots for new gear featuring contributors, volunteers; more geographic diversity


=== Ideas for Gear / Merchandise (Add yours!: ===
* Umbrella: http://www.hisupplier.com/product-392397-Umbrella-Toy-With-Cartoon-Fox/
* Kumi: https://vikingkarwur.makes.org/thimble/how-to-make-a-kumi-papertoy
* Baby Onesie: http://bit.ly/1nYzVLk
* Dog toys / gear
* Kids' sizes
* Socks - dress socks with the Firefox browser logo on the ankle, to be worn with suits by policymakers (and me when lobbying!), generally hidden under a pant leg
* "Keep rocking the free web." and other phrases known to Mozillians that have broad enough appeal to sell shirts beyond the inner circle.
* The original shirt series. I was told that Mozilla was funded by Chris Beard selling T-shirts from his desk. This is an amazing story! Can we produce a series of those original shirts?+1
* Firefox checkered paper notebooks, on it's header we could add the Firefox for Desktop or Firefox for Android UI.
=== Cool Ideas for Marketing (List yours!): ===
* FF10th Anniversary limited edition (t shirt? origami fox?)
* Easter eggs in messaging or landing pages (or Firefox code?) that have hidden discount codes (e.g. Find the Mozilla fox and unveil a store discount code!)
* Open Badges on Webmaker translates to credits associated with free/discounted gear
* T-shirt design contests -- community designs; community votes for the winner -- winner featured in the store (could work for items other than Tshirts)
* Items crafted by Mozillians (Etsy tie-in?)
* Holiday promotions, including unusual holidays like: Pi Day, National Talk Like a Pirate Day, May the 4th
* TOM’s style buy-one-give-one model
* How do we integrate with this? http://www.wearitproudly.org/
* Gear store video demos... click on an item for a quick testimonial
* Affiliates integration
* Geolocation integration

Latest revision as of 00:22, 8 September 2014

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