Drumbeat/Scenarios/template: Difference between revisions

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== Goals  ==
== Goals  ==
<what are top level goals for whole year / scenario?>


*Goal #1  
*Goal #1  
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== Partner organizations  ==
== Partner organizations  ==
<who will do we want to work with on this? who already a leading player?>


== Bongo: online campaigns  ==
== Bongo: online campaigns  ==
Line 42: Line 46:
== Conga: ground game / local  ==
== Conga: ground game / local  ==


== Tympani: major annual event ==
== Tympani: focusing the discussion / major annual event ==


== SWOT Analysis  ==
== SWOT Analysis  ==

Revision as of 13:26, 23 September 2009


Drumbeat - Year One Scenario Template

Purpose: answer the question 'what would one year of Drumbeat activity look like in a region x focused on topic y?

Overview

  • Title: xxx
    • Once Sentence: xxx
  • Timing: throughout 2010
  • Geography:
  • Language:

Goals

<what are top level goals for whole year / scenario?>

  • Goal #1
    • Success metric
  • Goal #2
    • Success metric
  • Goal #3
    • Success metric
  • Non goals

Community

<break down of community / audience segments we want to work with>

Scope

<list of topics that are in / out of scope in this scenario>

In scope

Out of scope

Partner organizations

<who will do we want to work with on this? who already a leading player?>

Bongo: online campaigns

Conga: ground game / local

Tympani: focusing the discussion / major annual event

SWOT Analysis

Strengths

Weaknesses

Opportunities

Threats

Revenue potential