JoinMozilla: Difference between revisions

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| bgcolor="00FF00" | Planning
| bgcolor="00FF00" | Planning
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| bgcolor="#FFE303" | '''Beta deployment'''
| bgcolor="#00FF00" | Beta deployment
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| bgcolor="#CC3300" | Live
| bgcolor="#FFE303" | '''Live'''
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{{Admon/important | Draft | This is an overview of the beta Join Mozilla Program. <br>Please help edit and improve! }}
{{Admon/important | Draft | This is an overview of the beta Join Mozilla Program. <br>Please help edit and improve! }}
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* [http://janefinette.com/post/3310832287/join-mozilla-weekly-update-feb-15 February 15, 2011]
* [http://janefinette.com/post/3310832287/join-mozilla-weekly-update-feb-15 February 15, 2011]
* [http://janefinette.com/post/3468035154/join-mozilla-weekly-update-feb-23 February 23, 2011]
* [http://janefinette.com/post/3468035154/join-mozilla-weekly-update-feb-23 February 23, 2011]
* [http://www.progressivecities.ca/2011/03/join-mozilla-weekly-update-for-march-1 March 1, 2011]
* [http://www.progressivecities.ca/2011/03/join-mozilla-weekly-update-for-march-8 March 8, 2011]
* [http://www.progressivecities.ca/2011/03/join-mozilla-update-03-15-beta March 15, 2011]


== Creative Materials for Beta launch==
== Beta launch ==
Join Mozilla went live on Friday, March 11.


'''Design'''
'''Creative materials'''
* Web page mockups: [http://mozilla.seanmartell.com/engagement/membership/membership-home-final.png], [http://mozilla.seanmartell.com/engagement/membership/membership-thanks-final.png] ''(February 2011)''
* Web page mockups: [http://mozilla.seanmartell.com/engagement/membership/membership-home-final.png], [http://mozilla.seanmartell.com/engagement/membership/membership-thanks-final.png] ''(February 2011)''
** [https://chelseanovak.wordpress.com/2011/01/31/join-mozilla-first-looks-at-creative/ Blog post on first web mockups]
** [https://chelseanovak.wordpress.com/2011/01/31/join-mozilla-first-looks-at-creative/ Blog post on first web mockups]
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* T-shirt mockups [https://wiki.mozilla.org/images/d/d4/JoinMozillaEN.png English] [http://wiki.mozilla.org/images/2/2f/JoinMozillaDE.png German] ''(February 2011)''
* T-shirt mockups [https://wiki.mozilla.org/images/d/d4/JoinMozillaEN.png English] [http://wiki.mozilla.org/images/2/2f/JoinMozillaDE.png German] ''(February 2011)''
* Newsletter template [http://wiki.mozilla.org/images/a/a4/NewsletterEmailBlastTemplate.png Template] ''February 2011''
* Newsletter template [http://wiki.mozilla.org/images/a/a4/NewsletterEmailBlastTemplate.png Template] ''February 2011''
== Full Launch ==
'''Launch date'''
* Tentative launch date is May 8, 2011
'''Timeline'''   
* Resolve bugs (2 weeks)
* Development (4-6 weeks)
* QA/security review (2 weeks)
'''Project Plan / New Features for Launch'''
* Responsys integration (TBD)
* Mozilla.org improvements (l10n detection)
* Sign-up page improvements
** Improved language detection
** UI improvements
* l10n
** Add Brazilian Portuguese, Spanish, Czech, and French
* Store
** More t-shirt colours
** Option to make additional donation (user-determined amount)
** Printed membership card (TBD)
* Customer Service solution - outsourced to respond to inquiries re: payment/shipping issues
* WebTrends dashboard
* Marketing
** Promos
** Facebook badges
** Newsletter
* Engagement plan
** Events toolkit
== Creative ==


'''Copy'''
'''Copy'''
This can also serve as a list of items for future locales
*[https://wiki.mozilla.org/JoinMozilla/Creative/Landing Join Mozilla landing page]
*Join Mozilla landing page
*[https://wiki.mozilla.org/JoinMozilla/Creative/ThankYouPage Join Mozilla thank you page]
*Join Mozilla thank you page
*[https://wiki.mozilla.org/JoinMozilla/Creative/SupporterFAQ Join Mozilla Supporter FAQ]
*Join Mozilla Supporter FAQ
*[https://wiki.mozilla.org/JoinMozilla/Creative/CertificateCard Join Mozilla Certificate and card copy]
*Join Mozilla Certificate and card copy
*[https://wiki.mozilla.org/JoinMozilla/Creative/WelcomeEmail Join Mozilla Welcome e-mail copy]
*Join Mozilla T-shirt copy
*[https://wiki.mozilla.org/JoinMozilla/Creative/Newsletter Join Mozilla monthly newsletter copy]
*Join Mozilla Twitter/Facebook copy
*[https://wiki.mozilla.org/JoinMozilla/Creative/WelcomeLetter Join Mozilla Welcome letter copy - ''in progress'']
*Join Mozilla Welcome e-mail copy
*[https://wiki.mozilla.org/JoinMozilla/Creative/FacebookLanding Join Mozilla Facebook landing page copy - ''in progress'']
*Join Mozilla monthly newsletter copy
 
'''Promos'''
*[https://wiki.mozilla.org/JoinMozilla/Creative/Mozilla.orgPromos Mozilla.org]
*[https://wiki.mozilla.org/JoinMozilla/Creative/Drumbeat.orgPromos Drumbeat.org]
*[https://wiki.mozilla.org/JoinMozilla/Creative/Snippets Snippets]
 
'''Merch'''
*[https://wiki.mozilla.org/JoinMozilla/Creative/T-shirts Join Mozilla T-shirt]
*[https://wiki.mozilla.org/JoinMozilla/Creative/HangTag Join Mozilla HangTag]
 
'''l10n'''
*[http://viewvc.svn.mozilla.org/vc/projects/l10n-misc/trunk/joinmozilla/locale/de/LC_MESSAGES/messages.po?view=markup German]
*[http://viewvc.svn.mozilla.org/vc/projects/l10n-misc/trunk/joinmozilla/locale/pt_BR/LC_MESSAGES/messages.po?view=markup Brazilian Portuguese]
*[http://viewvc.svn.mozilla.org/vc/projects/l10n-misc/trunk/joinmozilla/locale/es/LC_MESSAGES/messages.po?view=markup Spanish]


'''Other assets'''
'''Other assets'''
*Mozilla video (can be localized with Universal Subtitles)
* [https://wiki.mozilla.org/JoinMozilla/Creative/CertificateCard/Design Join Mozilla Certificate & Card Designs]
* [https://wiki.mozilla.org/JoinMozilla/Creative/EmailTemplate Join Mozilla E-mail template]
* [http://www.universalsubtitles.org/en/videos/NNxEqfuQSaPN/info/Mozilla%20Firefox:%20A%20Different%20Kind%20of%20Browser/ "Mozilla Firefox" video] (can be localized with UniSubs)
* [http://www.universalsubtitles.org/en/videos/lXdWMem6KVu8/info/What%20is%20Mozilla/ "What is Mozilla?" video] (can be localized with UniSubs)
 
==l10n==
'''How l10n works with Join Mozilla'''
l10n for Join Mozilla is a little different than l10n for other Mozilla projects. As we are using a 3rd party service provider, many of the localized strings need to be manually added to this 3rd party payment processing system.
 
Before a language can be added to Join Mozilla several things have to be in order:
 
* Customer support is available in that language - Join Mozilla supporters donate money and often have questions about their donation, delivery of swag they may have purchased or questions.
* Language support with the Blue State Digital payment processing system. This is a dictionary of over 3000 terms that the system requires to support that locale (includes thinks like error messages).
**Current languages available are: English, German, Spanish, Portuguese, French, Italian and Czech
 
Below are the items to be localized as well as a link to the [http://viewvc.svn.mozilla.org/vc/projects/l10n-misc/trunk/joinmozilla/ SVN repository].
 
===List of items to be localized===
*Verbatim
**Join Mozilla T-shirt, HangTag and certificate/card assets (need to be layed out in that locale and should also trigger creation of the T-shirt in that locale)
**Join Mozilla thank you page - strings already in l10n system
**Join Mozilla Twitter and Facebook copy
**Join Mozilla FAQ
**Mozilla header and footer
**Welcome letter/card ''(still in production)''
 
*BSD
**Join Mozilla landing page (copy added to BSD wrapper and contribution page) copy - in verbatim and then copied and pasted into BSD
**Join Mozilla custom dictionary terms
**Join Mozilla welcome e-mail (copy added to BSD contribution page)
 
*Recurring Communications
**Join Mozilla bi-monthly e-mail
**Join Mozilla event-based blasts
 
===Deploy===
*Start swag production
*Add customer support for that locale
*Upload the localized graphics to BSD
*Commits locale bouncer
*Commit the localized certificate/card to  SVN
*Just before IT deploys create/add the BSD contribution page/update wrapper with header and footer info for that locale
**duplicate page, copy and paste in copy, set contribution group to that locale, copy and paste in header and footer content, copy and paste in welcome e-mail, do manual tweaks to change paths to images, ensure custom ticketing enabled
*IT deploys an update on join.mozilla.org with the localization (faq, thank you) and pulls down the certificate
*Speedy Q/A and security review
*Have Responsys group set up for that locale


== Get Involved==
== Get Involved==


If you want to get involved in rolling out Join Mozilla, sign up for the mailing list or join the weekly community marketing calls.
If you want to get involved in rolling out Join Mozilla, join the newsgroup, find us on IRC at #join, or join the weekly community marketing calls.


* The google version of the mailing list is [https://groups.google.com/group/mozilla.join/topics?pli=1 here]. There is also a mozilla.join newsgroup version.
* The google version of the mailing list is [http://www.mozilla.org/about/forums/#join here]. There is also a mozilla.join newsgroup version.


* Mozilla Community marketing calls
* Mozilla Community marketing calls
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** Or you can use our toll-free number: +1.800.707.2533, followed by  369#  and then 7391#. If you're outside the US, use Skype to call in  with  our  toll-free number.
** Or you can use our toll-free number: +1.800.707.2533, followed by  369#  and then 7391#. If you're outside the US, use Skype to call in  with  our  toll-free number.


== Join Mozilla Team ==
== Join Mozilla Team ==
* [http://www.progressivecities.ca/ Ryan Merkley], acting membership director
* [http://janefinette.com/ Jane Finette], user engagement director
* [http://chelseanovak.wordpress.com/ Chelsea Novak], member care and development manager
* [http://davidwboswell.wordpress.com/ David Boswell], web lead


=== Community Contributors ===
*[http://www.progressivecities.ca/category/mozilla/ Ryan Merkley], acting membership director
* Bogomil Shopov (Bulgaria)
*[http://janefinette.com/ Jane Finette], user engagement director
* Alina Mierlus (Catalonia)
*[http://chelseanovak.wordpress.com/ Chelsea Novak], member care and development manager
* Toni Hermoso Pulido (Catalonia)
*[http://davidwboswell.wordpress.com/ David Boswell], web lead
* [http://twitter.com/hmitsch Henrik Mitsch] (Switzerland)
*Bogomil Shopov (Bulgaria)  
* [http://virtualnomad.tumblr.com Amlan Mitra] (India)
*[http://alinamierlus.com Alina Mierlus], @alina_mierlus
* Robin Monks (Canada)
*Toni Hermoso Pulido (Catalonia)  
* [https://wiki.mozilla.org/User:xelawafs Alex Wafula] (Kenya & Africa in general)
*[http://twitter.com/hmitsch Henrik Mitsch] (Switzerland)  
* Bob Chao (Taiwan)
*[http://virtualnomad.tumblr.com Amlan Mitra] (India)  
* Jeremy Glassenberg (USA)
*Robin Monks (Canada)  
* David Bruant (France)
*[https://wiki.mozilla.org/User:xelawafs Alex Wafula] (Kenya &amp; Africa in general)  
* Fuzzy Fox (UK)
*Bob Chao (Taiwan)  
* [https://wiki.mozilla.org/User:paulbooker Paul Booker] (England)
*[http://www.jeremyglassenberg.com Jeremy Glassenberg] (USA)  
*David Bruant (France)  
*Fuzzy Fox (UK)  
*[https://wiki.mozilla.org/User:paulbooker Paul Booker] (England)
*[http://spoilthead.blogspot.com Galaxy K], [https://twitter.com/GalaxyK @galaxyk] (India)
Confirmed users
116

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