Confirmed users
141
edits
Marketing Collective/Structure: Difference between revisions
no edit summary
No edit summary |
|||
| (5 intermediate revisions by one other user not shown) | |||
| Line 18: | Line 18: | ||
* <b>Product Marketing</b>: adapt product and brand messaging locally, support and promote product releases, imagine new campaign concepts for your country and build user community around our products. | * <b>Product Marketing</b>: adapt product and brand messaging locally, support and promote product releases, imagine new campaign concepts for your country and build user community around our products. | ||
Contributors are free to choose modules they want to participate in. Once they have selected the ones they are interested in during the signup process, they are introduced to the appropriate Module Owners. Depending on the contributor's experience, Module owners may provide them with extra training and/or educational material to help get them up to speed. | |||
Modules will also be prioritized against each other so that locales with less contributors can participate in the most important activities. | |||
</div> | </div> | ||
| Line 45: | Line 48: | ||
** Special assignment(s) to mark temporary / timely priorities (they can submitted by anyone and will be prioritized by Modules Owners) | ** Special assignment(s) to mark temporary / timely priorities (they can submitted by anyone and will be prioritized by Modules Owners) | ||
</div> | |||
<div style="display:block;-moz-border-radius:10px;background-color:# | <div style="display:block;-moz-border-radius:10px;background-color:#d1dffa;padding:20px;margin-top:20px;"> | ||
==Roles== | ===Roles=== | ||
There is a number of different stakeholders in the Marketing Collective program. They can be classified according to their responsibilities and involvement: | There is a number of different stakeholders in the Marketing Collective program. They can be classified according to their responsibilities and involvement: | ||
| Line 57: | Line 61: | ||
*<b>Regional Lead</b>: a regional lead represents all members of the Marketing Collective in a given region at meetings, calls and summits where attendance is limited. The can also advise contributors and mentors in their region. | *<b>Regional Lead</b>: a regional lead represents all members of the Marketing Collective in a given region at meetings, calls and summits where attendance is limited. The can also advise contributors and mentors in their region. | ||
*<b>Module Owner</b>: a Mozilla employee with expertise | *<b>Module Owner</b>: a Mozilla employee with expertise in a given functional area. The Module Owner submits Recurring Tasks and Special Assignments - sorted by workload and urgency - to be performed by volunteers during a sprint. Module Owners work together with the Program Lead to prioritize the Sprint To-Do List and provide volunteers with training, directions and assistance over the course of the sprint. | ||
</div> | </div> | ||