Firefox OS/Metrics: Difference between revisions

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(→‎Virtual Team: updated team)
m (Roadmap update)
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*Retention:
*Retention:
**[https://bugzilla.mozilla.org/1179004 OTA collection of App Startup time (1179004)].  
**[https://bugzilla.mozilla.org/1179004 OTA collection of App Startup time (1179004)].  
**Accuracy of Retention/MAU: [https://bugzilla.mozilla.org/1198164 FTU ping should include info on whether User opt-in for metrics (1198164)]
*Activation
*Activation
**Accuracy of activation: [https://bugzilla.mozilla.org/1171685 FTU Ping: Avoid counting repeat pings from a known device. (1171685).]
**Accuracy of activation: [https://bugzilla.mozilla.org/1171685 FTU Ping: Avoid counting repeat pings from a known device. (1171685).]
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|Mid-2016 (In Planning)
|2.6 (May 2016)
| (In Planning)
| (In Planning)
*Activation
*Activation
**Optimizing FTU: % of signups to Moz services: FxAccounts, FMD
**Optimizing FTU: % of signups to Moz services: FxAccounts, FMD
**Accuracy of Retention/MAU: [https://bugzilla.mozilla.org/1198164 FTU ping should include info on whether User opt-in for metrics (1198164)]
*Retention  
*Retention  
**Inclusion of device metrics in A/B testing (likely to be moved beyond 2.5)
**Inclusion of device metrics in A/B testing (likely to be moved beyond 2.5)

Revision as of 18:45, 23 October 2015

Goals

The FxOS Metrics project enables making data driven decisions for the following:

  • Understanding how FxOS is doing in the market versus product/business goals
  • Gaining insights from quantitative and qualitative data, to enable improve the product/business goals
  • Understanding usage models, to improve future product development and opportunities
  • Determining effectiveness of marketing campaigns.

Metrics

Customer lifecycle Metrics to be collected Dashboard
Acquiring Customers
  • Partners/Channels though which devices are sold
Dashboard: Choose Operator/OEM/Country combination of channel

Activation of Devices

  • Total number of Activated devices
Dashboard: Choose 'All' in SW/Operator/OEM/ to get a count

Retention Of Customers

  • MAU (Monthly Active Users)
  • Apps usage per month
  • Performance (App Startup time, Power consumption)
In Progress
Revenue
  • Number of searches done
  • Paid App Downloads
In Progress
Referral
  • Net Promoter Score
    • Recommendations from Users
    • User Satisfaction Factor
Future

Roadmap

FxOS Release Metrics to be collected Bugs
1.3
  • Engg: 986701,997960
  • Legal: 980920
  • Privacy: 992487
2.1
  • Client: 982663
  • Legal: 1021259, 1109429
2.2
2.5
2.6 (May 2016) (In Planning)
End-2016 (In Planning)
  • Retention
    • Content Recommendation Engine based on usage (User Benefit)

User Stories

Virtual Team

  • Device Engg: Tamara Hills, Gregor Wagner, Russ Nicoletti
  • Device QA: Shing Lyu
  • Server Metrics: Dave Zeber, John Jensen
  • Planning: Dominik Strohmeier
  • Product Mgmt: Ravi Dandu
  • Marketplace Product Mgmt: David Bialer, Sakina Groth
  • Alumni: Marshall Culpepper, Hema Koka

Links