Marketplace/Localizers: Difference between revisions
(Created page with "The Feed utilizes an editorial featuring vehicle known as Editorial Brands. There are 22 Editorial Brands in all, and each Editorial Brand has a singular (when a single app is...") |
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Here are the keys associated with all 22 Editorial Brands: | Here are the keys associated with all 22 Editorial Brands: | ||
Hidden Gem | Hidden Gem<br> | ||
Groundbreaking | Groundbreaking<br> | ||
Local Favorites | Local Favorites<br> | ||
Mystery App! | Mystery App!<br> | ||
Creativity | Creativity<br> | ||
Apps for [region] ''[[***note that this EdBrand is an outlier in that we have a unique instance for it per country; e.g. "Apps for Brazil" or "Apps for Bangladesh" etc***]]'' | Apps for [region] ''[[***note that this EdBrand is an outlier in that we have a unique instance for it per country; e.g. "Apps for Brazil" or "Apps for Bangladesh" etc***]]''<br> | ||
Education | Education<br> | ||
Health & Fitness | Health & Fitness<br> | ||
Maps & Nav | Maps & Nav<br> | ||
News & Weather | News & Weather<br> | ||
Books | Books<br> | ||
Shopping | Shopping<br> | ||
Sports | Sports<br> | ||
Tools & Time Savers | Tools & Time Savers<br> | ||
Games | Games<br> | ||
Work & Business | Work & Business<br> | ||
Arts & Entertainment | Arts & Entertainment<br> | ||
Lifestyle | Lifestyle<br> | ||
Music | Music<br> | ||
Photo & Video | Photo & Video<br> | ||
Social | Social<br> | ||
Travel | Travel<br> | ||
Here are a few examples of how an Editorial Brand's key will translate to user-facing nomenclature... | Here are a few examples of how an Editorial Brand's key will translate to user-facing nomenclature... | ||
Key: Books | Key: Books<br> | ||
User-facing singular: Great Read | User-facing singular: Great Read<br> | ||
User-facing plural: Great Reads | User-facing plural: Great Reads<br> | ||
Key: Photo & Video | Key: Photo & Video<br> | ||
User-facing singular: Featured Camera App | User-facing singular: Featured Camera App<br> | ||
User-facing plural: Featured Camera Apps | User-facing plural: Featured Camera Apps<br> | ||
Key: Music | Key: Music<br> | ||
User-facing singular: For Music Lovers | User-facing singular: For Music Lovers<br> | ||
User-facing plural: For Music Lovers | User-facing plural: For Music Lovers<br> | ||
''Note in this case, "For Music Lovers" works the same for single or multiple featured apps.'' | ''Note in this case, "For Music Lovers" works the same for single or multiple featured apps.'' | ||
Revision as of 23:59, 19 August 2014
The Feed utilizes an editorial featuring vehicle known as Editorial Brands. There are 22 Editorial Brands in all, and each Editorial Brand has a singular (when a single app is featured) and plural (multiple app featuring) forms; and in some languages, like Russian, there will be multiple plural forms.
Here are the keys associated with all 22 Editorial Brands:
Hidden Gem
Groundbreaking
Local Favorites
Mystery App!
Creativity
Apps for [region] ***note that this EdBrand is an outlier in that we have a unique instance for it per country; e.g. "Apps for Brazil" or "Apps for Bangladesh" etc***
Education
Health & Fitness
Maps & Nav
News & Weather
Books
Shopping
Sports
Tools & Time Savers
Games
Work & Business
Arts & Entertainment
Lifestyle
Music
Photo & Video
Social
Travel
Here are a few examples of how an Editorial Brand's key will translate to user-facing nomenclature...
Key: Books
User-facing singular: Great Read
User-facing plural: Great Reads
Key: Photo & Video
User-facing singular: Featured Camera App
User-facing plural: Featured Camera Apps
Key: Music
User-facing singular: For Music Lovers
User-facing plural: For Music Lovers
Note in this case, "For Music Lovers" works the same for single or multiple featured apps.
In a couple cases, the key is the same as the user-facing copy. For instance:
Key: Hidden Gem User-facing singular: Hidden Gem User-facing plural: Hidden Gems