Mozilla Gear: Difference between revisions
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* "Keep rocking the free web." and other phrases known to Mozillians that have broad enough appeal to sell shirts beyond the inner circle. | * "Keep rocking the free web." and other phrases known to Mozillians that have broad enough appeal to sell shirts beyond the inner circle. | ||
* The original shirt series. I was told that Mozilla was funded by Chris Beard selling T-shirts from his desk. This is an amazing story! Can we produce a series of those original shirts?+1 | * The original shirt series. I was told that Mozilla was funded by Chris Beard selling T-shirts from his desk. This is an amazing story! Can we produce a series of those original shirts?+1 | ||
* Firefox checkered paper notebooks, on it's header we could add the Firefox for Desktop or Firefox for Android UI. | |||
=== Cool Ideas for Marketing (List yours!): === | === Cool Ideas for Marketing (List yours!): === | ||
Revision as of 01:37, 6 September 2014
Roadmap for Gear Store (already planned):
- Localization
- Coupon codes that can be given to:
- Community members/ contributors for reward
- New hires
- Adding new items / cycling inventory
- Photo shoots for new gear featuring contributors, volunteers; more geographic diversity
Ideas for Gear / Merchandise (Add yours!:
- Umbrella: http://www.hisupplier.com/product-392397-Umbrella-Toy-With-Cartoon-Fox/
- Kumi: https://vikingkarwur.makes.org/thimble/how-to-make-a-kumi-papertoy
- Baby Onesie: http://bit.ly/1nYzVLk
- Dog toys / gear
- Kids' sizes
- Socks - dress socks with the Firefox browser logo on the ankle, to be worn with suits by policymakers (and me when lobbying!), generally hidden under a pant leg
- "Keep rocking the free web." and other phrases known to Mozillians that have broad enough appeal to sell shirts beyond the inner circle.
- The original shirt series. I was told that Mozilla was funded by Chris Beard selling T-shirts from his desk. This is an amazing story! Can we produce a series of those original shirts?+1
- Firefox checkered paper notebooks, on it's header we could add the Firefox for Desktop or Firefox for Android UI.
Cool Ideas for Marketing (List yours!):
- FF10th Anniversary limited edition (t shirt? origami fox?)
- Easter eggs in messaging or landing pages (or Firefox code?) that have hidden discount codes (e.g. Find the Mozilla fox and unveil a store discount code!)
- Open Badges on Webmaker translates to credits associated with free/discounted gear
- T-shirt design contests -- community designs; community votes for the winner -- winner featured in the store (could work for items other than Tshirts)
- Items crafted by Mozillians (Etsy tie-in?)
- Holiday promotions, including unusual holidays like: Pi Day, National Talk Like a Pirate Day, May the 4th
- TOM’s style buy-one-give-one model
- How do we integrate with this? http://www.wearitproudly.org/
- Gear store video demos... click on an item for a quick testimonial
- Affiliates integration
- Geolocation integration