Webmaker/Splash: Difference between revisions
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* A/B test language, value propositions, signup process & gather data | * A/B test language, value propositions, signup process & gather data | ||
* Increase unique visitor (UV) to registered user (AU) conversion rate (currently ~0.85%) (target for end of Q1 is 5%) | * Increase unique visitor (UV) to registered user (AU) conversion rate (currently ~0.85%) (target for end of Q1 is 5%) | ||
=Links= | =Links= | ||
| Line 23: | Line 17: | ||
=Tasks= | =Tasks= | ||
[nov28] | [nov28] | ||
<bugzilla> | |||
{ | |||
"product": "webmaker", | |||
"whiteboard": "[splash] [nov28]", | |||
"include_fields": "id, summary, whiteboard, assigned_to, status", | |||
"maxrows":"50", | |||
"order": "bug_id" | |||
} | |||
[dec12] | [dec12] | ||
<bugzilla> | |||
{ | |||
"product": "webmaker", | |||
"whiteboard": "[splash] [dec12]", | |||
"include_fields": "id, summary, whiteboard, assigned_to, status", | |||
"maxrows":"50", | |||
"order": "bug_id" | |||
} | |||
=Drafts= | |||
[[File:Webmaker_splash_design_doc.png|400px|link=https://wiki.mozilla.org/File:Webmaker_splash_design_doc.png]] | |||
[[File:Webmaker_splash_design_%26_ia_sketch.jpeg|300px|link=https://wiki.mozilla.org/File:Webmaker_splash_design_%26_ia_sketch.jpeg]] | |||
[[File:Webmaker_splash_design_%26_ia_sketch2.jpeg|300px|link=https://wiki.mozilla.org/File:Webmaker_splash_design_%26_ia_sketch2.jpeg]] | |||
Revision as of 21:31, 20 November 2014
Goals
- Provide a boost to the 10k goal with messages about the fall campaign (short term)
- Start to move towards the mass market
- Give new users (not logged-in ones) a testable, streamlined flow into signing up & making
- Give logged-in users different, more audience-appropriate content
- A/B test language, value propositions, signup process & gather data
- Increase unique visitor (UV) to registered user (AU) conversion rate (currently ~0.85%) (target for end of Q1 is 5%)
Links
Notes: https://etherpad.mozilla.org/splash Tags: [splash]
Roles
- Responsible: Bobby
- Consulted: Andrew, Michelle, Cassie, Paul, Lainie, Ricardo
Tasks
[nov28] <bugzilla> { "product": "webmaker", "whiteboard": "[splash] [nov28]", "include_fields": "id, summary, whiteboard, assigned_to, status", "maxrows":"50", "order": "bug_id" }
[dec12] <bugzilla> { "product": "webmaker", "whiteboard": "[splash] [dec12]", "include_fields": "id, summary, whiteboard, assigned_to, status", "maxrows":"50", "order": "bug_id" }
Drafts
