Drumbeat/Challenges/webmademovie/thegoodpitch@silverdocs

PROPOSAL NAME: Web Made Movies

ABOUT YOU AND YOUR TEAM

Director Name

Brett Gaylor, filmmaker, Rip! A Remix Manifesto. Gaylor is the award winning director and Head of New Media at EyeSteelFilm (Up The Yangtze, Last Train Home, Taqwacore), and founder of OpenSourceCinema.org & HomelessNation.org. Director filmography (up to 5 credits - film title, length and year of completion)

Rip! A Remix Manifesto, 2009, Length: (1:26:23)

What is the nationality of the director?

Canadian

What is your role on the team?

Director

Tell us about any other key members in your team and their relevant experience - 100 words max please

1. Henrik Moltke, filmmaker, Good Copy Bad Copy. Moltke is a digital activist, media professional and advisor at Socialsquare and Public Project Lead (Denmark) at Creative Commons
2. Mark Surman, Mozilla. Surman is the Executive Director of the Mozilla Foundation, with a focus on inventing new ways to promote openness and opportunity on the Internet.

Company Name (if there is one)

Web Made Movies

ABOUT YOUR PROJECT

Tell us about your project in 50 words or less

Web Made Movies is part of Mozilla’s effort to protect the Internet; by highlighting the heroes and stories of the open web, we aim to engage everyday citizens in a dialogue about what kind of future they imagine for this vital global resource.

Now tell us more about the project and what/who would be in it - 800 words max please (Brett: please add to this--500 words may be added here)

Is the future of the web open? Or will it transform into a closed platform built to serve a powerful few? Web Made Movies will document the people and projects whose everyday efforts are building the Internet that the world wants. From a young engineer who wants to launch a satellite into space to provide free Internet for the planet, to the engineers who are using the Internet to open source the auto industry – from the Iranian Twitter Revolution to the Do It Yourself telephone companies in South African townships, the free Internet is being built everyday by the citizens of the world.

We will produce a video series in the same way we built FireFox, the web browser in use by more than 350 million people: by global open source collaboration. People will create episodes by submitting stories and content, and create their own entire episodes as well. Software developers will pitch in, creating new ways to play, explore and interact with web video. We want the technology and the content of Web Made Movies to evolve in tandem: geeks, filmmakers and everyday citizens working together.

Web Made Movies is a core project of Mozilla’s Drumbeat initiative – a multi-year endeavor to guard the open nature of the Internet by encouraging everyday users to contribute and get involved. We’ll be tapped into a large and vibrant community that cares passionately about the Open Internet. Into this pool, we will introduce a team of international documentary filmmakers who will create initial episodes. Just like the web, the project will have a pluralized, international spirit with wildly divergent aesthetics, processes and perspectives.

What is the anticipated length of your film?

PROJECT STAGE

a) I have shot some footage

b) I have cut a trailer

c) I have key sequences

d) I have a rough cut

e) My film is completed

If you have selected a, b, c or d, please give more information about your production schedule and completion - 150 words max please

Web Made Movies is in Phase I between March and June 2010. Our objectives are to build an initial pilot/demo demonstrating the concept, as well as an active community of participants on the drumbeat website. After June 2010, we will build on the pilot with further calls to action and participation for future episodes. We aim to have a complete set of episodes/chapters by the beginning of 2011.

If you have selected e, please give more information about any festivals your film has applied to, or been accepted by - 150 words max please

OUTREACH

Do you have any plans for outreach or audience engagement for your film? Please outline these plans - 150 words max please

Have you spoken to any potential partner organisations (e.g. NGOs, foundations or potential brand and corporate partners) about your film? If so, who, when and what happened? 150 words max please

Mozilla has committed an initial amount of $25,000 to fund the pilot episode, with an additional $75,000 for the remaining episodes. Mozilla is also leveraging the considerable visibility of projects like FireFox and Drumbeat to its crowdsourcing strategy – we are targeting $50,000 in donations for 2010 from our passionate users and developers. We are specifically looking for The Good Pitch to support outreach activities that will enhance this opportunity. We are also working closely with EyeSteelFilm to secure broadcast licenses from International Broadcasters and have begun discussions with VPro (Netherlands), YLE (Finland), DR (Denmark), Documentary Chanell (US), CanalD (Canada) TVP (Poland) and SVT (Sweden). EyeSteelFilm is also eligible to access public Canadian funds and has worked extensively with the National Film Board of Canada, who is keen to sponsor both content and software development for the project.

Do you have any prior experience working on outreach for documentary? 150 words max please

Why do you want to make this film and what would you like it to achieve? 100 words max please

FINANCIALS

Please explain to us what funding you have already secured from the following sources:

Production funding from broadcasters

Pre-sale from broadcaster(s)

Production or development funding from Foundations, individuals, nonprofits or NGOs

Other investment (including your own) Have you pitched your film to anyone else who is not listed above? Please give details, including who you have pitched to and when. Deal with sales agent or distributor Please confirm the amount of money you are still looking to raise

Are you seeking outreach funding?

Yes No Yes X

What is your total budget for your project? NB: If your project is selected for the Good Pitch, you will be asked for a budget.

If yes, how much?

SELLING YOUR FILM

Contact for sales/rights in this film This person is EQUALITY & DIVERSITY

The Good Pitch is interested in reaching out to filmmakers from traditionally under-represented communities. To ensure we are succeeding in this aim we invite you tell us about your ethnic background. How would you describe yourself? Tick as many as apply:

African American

Arab American

Asian American

European American

Latino/Latina

Native American/Native Alaskan

Pacific Islander

Other

Other, please specify

TRAILER'

After submitting the written application, return to My Proposals and click on Upload Trailer next to your proposal title. I understand I must submit my trailer by 18:00 GMT on 6 April in order to be eligible for the Good Pitch @ SILVERDOCS 2010

That's the end of the proposal form - you can now either Save it for later or Submit it:

Save for later

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submit Submit proposal to the Foundation

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