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Drumbeat/webmademovies/one page 3.0: Difference between revisions
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'''WebMadeMovies:''' | |||
*Mozilla's open video lab and film studio. | |||
*The problem: Wasted potential. Video stuck in black boxes and walled gardens. | |||
*The solution: Unlocking video's future. With open video and HTML5. | |||
*Bringing filmmakers and developers together. Inventing new ways to tell stories online. | |||
*With cutting-edge productions that showcase what's possible. And inspire other filmmakers to go open. | |||
*You can get involved as a developer, filmmaker or contributor <br> | |||
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= Mozilla's open video lab and film studio = | |||
[[Image:Web.made .movie marquee.gif|left|250px]] | [[Image:Web.made .movie marquee.gif|left|250px]] | ||
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'''WebMadeMovies is Mozilla's open video lab and film studio'''. We're gathering the world's most innovative filmmakers, hackers and artists to make films, web sites and software tools that tap the full potential of open video online. Our aim: create compelling media and useful new technology that will at once delight, surprise and engage audiences and help filmmakers and web tell richer stories online for many years to come. <br><br><br><br><br> | '''WebMadeMovies is Mozilla's open video lab and film studio'''. We're gathering the world's most innovative filmmakers, hackers and artists to make films, web sites and software tools that tap the full potential of open video online. Our aim: create compelling media and useful new technology that will at once delight, surprise and engage audiences and help filmmakers and web tell richer stories online for many years to come. <br><br><br><br><br> | ||
= The problem: black boxes and walled gardens<br> = | = The problem: video trapped in black boxes and walled gardens<br> = | ||
'''Video today is *on* the web, but not *of* the web'''. Despite the innovation that's swept other online media, most video -- from information and entertainment to educational videos and user generated content -- is still trapped inside closed platforms that are difficult or impossible to search, link, quote or contextualize. We can "embed" video in pages, but only through closed-off players that are sealed off from the content around them. And that still behave much like traditional TV.<br> | '''Video today is *on* the web, but not *of* the web'''. Despite the innovation that's swept other online media, most video -- from information and entertainment to educational videos and user generated content -- is still trapped inside closed platforms that are difficult or impossible to search, link, quote or contextualize. We can "embed" video in pages, but only through closed-off players that are sealed off from the content around them. And that still behave much like traditional TV.<br> | ||