Webmaker/2015
THE PLAN: Mozilla Learning in 2015
http://mzl.la/mozilla_learning_2015
- ^ Start here. The high-level plan.
1) Webmaker
PRODUCT
Focused on learners and makers. Grow our base of engaged users. Lower barriers to participation. Emphasize mobile. Build community features that lead to more sustained involvement. Add online mentoring into the product. Experiment w. integrating Webmaker into Firefox and Firefox OS (aka "MakerFox.")
2) Mentor Networks
The Mentor Networks goals are to grow Mozillla learning events, communities and networks to reach more educators in more locations, to create structured curricular offerings to build our one-off events into a more ongoing engagement, and to create high-quality web literacy tools, content curriculum and practices to ensure connected learning and web literacy programs have more sustained impact.
- Program. Our ground game. Aimed at mentors and teachers. Events, Clubs and Hives. Curriculum & credentials. https://wiki.mozilla.org/Webmaker/2015/Mentors
3) Leaders & Fellows
The Leader and Fellows goal is to build a long-term strategic plan for a Mozilla leadership development program that provides a broad framework for our learning activities beyond Webmaker and Mentor Networks and lays the groundwork for the development of a global, community-based learning and leadership arm of Mozilla.
- Leadership Development and Fellows https://wiki.mozilla.org/Webmaker/2015/Leaders
Supporting Documents
- Mozilla-wide plan for 2015 -- and how these pieces fit http://mzl.la/mozilla_2015
- 2015 Marketing Plan (draft in progress) https://foundation.etherpad.mozilla.org/webmakermarketing2015
- 2015 Partner & Funder Analysis https://foundation.etherpad.mozilla.org/2015-pipeline-analysis
- 2015 Risks, Tensions and Questions https://etherpad.mozilla.org/learning2015
- 2015 Key Partners and Campaign https://wiki.mozilla.org/Webmaker/2015/Partners
- 2015 FAQ https://etherpad.mozilla.org/learning2015
- 2015 Mozilla Foundation Plan -- for Engagement, New Communities, Operations + more not covered here [link]
Context
Mozilla is a place people turn when they want to know how to use the web in their lives, communities, careers and organizations. Our focus in 2015 is to consolidate, improve and focus what we’ve been building for the last few years. With a particular focus on: improving and growing our local mentor program through Hive, Clubs, Partnerships and Maker Party, building an engaged user base of individual learners using the Webmaker product across mobile and desktop, and expanding our leadership development program so that we have lasting impact.