Webmaker/2015

Mozilla has established itself as a place people turn when they want skills and know how to use the web in their lives, careers and organizations. Our focus in 2015 is to consolidate, improve and focus what we’ve been building for the last few years with a particular focus on: improving and growing our local mentor program through Hive, Clubs, Partnerships and Maker Party, building an engaged user base of individual learners using the Webmaker product across mobile and desktop, and expanding our leadership development program so that we have lasting impact.

• Mozilla in 2015 http://mzl.la/mozilla_2015
• Mozilla Learning in 2015 http://mzl.la/mozilla_learning_2015

1) Webmaker

The Webmaker product goals include to growing the user base of our product to a broader audience of learners by lowering barriers to participation and emphasizing mobile, building community features that lead to more sustained involvement, and increasing the impact by adding online mentoring into the product.

• Product. Webmaker.org + Webmaker app. Aimed at makers and learners. https://wiki.mozilla.org/Webmaker/2015/Product
• + "MakerFox" (sic) -- (experiment w. integrating Webmaker into Firefox and Firefox OS) https://wiki.mozilla.org/Webmaker/2015/MakerFox

2) Mentor Networks

The Mentor Networks goals are to grow Mozillla learning events, communities and networks to reach more educators in more locations, create structured curricular offerings to build upon the one-of events into a more sustained engagement, and create high-quality web literacy tools, content curriculum and practices to ensure connected learning and web literacy programs have more impact.

• Program. Our ground game. Aimed at mentors and teachers. Events, Clubs and Hives. Curriculum & credentials. https://wiki.mozilla.org/Webmaker/2015/Mentors
  • Clubs https://wiki.mozilla.org/Webmaker/2015/Mentors/Clubs
  • Curriculum https://wiki.mozilla.org/Webmaker/Curriculum
  • Badges https://etherpad.mozilla.org/badges2015plan
  • Notes https://hive.etherpad.mozilla.org/pink3

3) Leaders & Fellows

The Leader and Fellows goals is to build a long-term strategic plan for a Mozilla leadership development program that provides a broad framework for our learning activities beyond Webmaker and Mentor Networks, and lays the groundwork for the development of a global, community-based learning and leadership arm of Mozilla.

• Leadership Development and Fellows https://wiki.mozilla.org/Webmaker/2015/Leaders
  

Supporting Documents

• 2015 Marketing Plan (draft in progress) https://foundation.etherpad.mozilla.org/webmakermarketing2015
• 2015 Partner & Funder Analysis https://foundation.etherpad.mozilla.org/2015-pipeline-analysis
• 2015 Risks, Tensions and Questions https://etherpad.mozilla.org/learning2015
• 2015 Key Partners and Campaign https://wiki.mozilla.org/Webmaker/2015/Partners
• 2015 FAQ https://etherpad.mozilla.org/learning2015
• 2015 Mozilla Foundation Plan -- for Engagement, New Communities, Operations + more not covered here [link]