Hybrid:Summit:Agenda

Mission+Market+Web Hybrid Summit June 16, 2009 - 930am - 530pm, plus dinner 650 Castro Street, Mountain View.

Goals for the day

Dig into tough questions like finance, business models, compensation, balancing mission and money.
Swap practical skills and ideas by sharing real world stories of how our orgs have grappled w/ these issues.
Look for ways to explain, promote and grow the hybrid concept together over time.

(define scope of 'what we mean by hybrids)

Does a public benefit mission offer a competitive advantage? How do you leverage it?
How do you find revenue models that drive mission? When do you turn money down?
When do you make un-economic decisions? When do you switch to economics only?
Where do you get investment to scale and build products that compete in the market?
How do you explain your org model to the world? ... your community? ...the government?
How do you balance community contribution and quality product?
What are the dynamics of people management in a hybrid org?
How do you recruit and retain top notch people?
feel free to add to this list

9:00 - Coffee and registration
9:30 - Opening Session: Building Better Hybrids! Context and goals for the day.
10:00 - Interview: Hybrid True Confessions. Discussion w/ three leading hybrid orgs about motivations and pain points. Stephen DeBerry interviews: John Lilly, Mozilla; Premal Shah, Kiva; Peter Jerram, Public Library of Science?
11:00 - Unconference Round #1. Small group discussions focused on operational pain points.
- Possible topics: finance; business models; recruiting; legal structures.
- Each person brings 3 questions/ challenges, and 1 thing to teach others.
12:00 - Lunch, networking and more discussion
1:00 - Clinic: Confessions of a young hybrid org. Participatory Culture Foundation outlines current challenges and asks three peers to come on stage to offer advice.
- Alternate idea: some sort of speed geek in here -> what small bits haven't we shown off yet? Also, could do speed geek for journalists?
2:00 - Unconference Round #2. Small group discussions focused on big picture.
- Possible topics: marketing the hybrid concept; helping foundations work w/ hybrids.
3:00 - Ideas and action. Summarize themes from the day, especially from small sessions. Identify follow up steps.
3:30 - Coffee. Media and outside observers arrive.
4:00 - Telling the hybrid story. Overview of hybrid concept, intro of each org and summary of day. Q+A from journalists.
5:00 - Wrap up and what's next
6:30 - Dinner hosted by Mozilla, Shiva Restaurant, Mtn View

We need a strategy to summarize the best thinking from the day, and share it with the world. Some ideas:

Short videos of final presentations that synthesize key ideas and topics
Write up of key ideas (for use how and by whom?)
Press coverage. We are inviting some journalists for the last part of the day (330pm ->).
Follow up task list re: who is helping whom with what after the event?

People we've invited (most of whom have confirmed) ...

... a few more invites are still pending.

eventually move this out of the agenda into another place