Ben: First stab—let's iterate. Shooting for clarity and friendliness:
What is Drumbeat?
Mozilla Drumbeat is a movement to nurture and improve the web.
The web is cool technology. But more importantly, it's people, ideas, and action.
We love the web—you probably do too. That's why we want to make it even better. The web gets better when people have more access. The web gets better when people use it in new and interesting ways. Most importantly, the web gets better when people are empowered and connected to do great things.
We all depend on the web—it's a public resource. Together, we can make it better.
You're here, so you probably already love and cherish the web. Help us get a rhythm going!
How to join in
(kind of contingent on site design)
There's lots of ways to join the Drumbeat.
Just sharing the web with others makes the Drumbeat louder. But that's only the beginning.
If you're a big picture person, Drumbeat needs your campaign ideas. How can we drum up support for the open web? If you like to tinker, Drumbeat needs your expertise. How can we solve common web problems? If you're a dreamer, Drumbeat needs your passion. How will the web look fifty years from now?
In the scheme of things, the web is still relatively new. Together, we can strengthen and steward it for years to come.