Drumbeat/webmademovies2011
Internal Projects
New Seneca Projects
Continue working with students at Seneca College's Center For Development of Open Technology (http://zenit.senecac.on.ca/wiki/index.php/Main_Page) to create a series of Javascript libraries for Open Video - in essence to systematize Open Video demos so others can use them without writing javascript from scratch.
- candy.js, an effects library
- soda.js, an interface library
- Global Lives collaboration - developing 3 demos for the Global Lives Project (www.globallives.org)
A full list of what they are working on http://zenit.senecac.on.ca/wiki/index.php/Fall_2010_Mozilla_Open_Source_Project_List
Resources required
- Participation by Brett Gaylor in weekly organizational calls
- Seneca has a grant from the foundation to pursue HTML5 video work on Web Made Movies
Mozilla Doc
Create 3 compelling Web Made Movie demos based on interviews with Mozilla project contributors recorded at the Mozilla Summit and in Mountain View
Resources Required
- An editor / co-creator to work with Brett Gaylor - approx $15K USD
- A front end designer to create the demo pages - approx $6K USD
- Javascript development from Seneca college students
Improve popcorn with Bocoup
Contract Bocoup, a web firm focusing on javascript, to improve the popcorn.js library and build a front end interface that will allow video creators to add semantic meta-data to their videos.
- Actually scheduled for remainder of 2010, but will likely have an equivalent 2nd round
Resources required
Existing contract is $18k USD, will likely be the same
Batucada page
Creating a defacto home page for Web Made Movies. Current spec is for a "Chrome experiments"-like gallery and an aggregator of activity streams (Git, Google Group, Twitter, Planet blog)
Resources required
- Time and attention from Paul Osman, Matt Thompson and Brett Gaylor.
- A front end web developer / CSS designer. $5-$15k unless internal resources are found
External Projects
Zero Divide
In co-production with the Bay Area Video Coalition (BAVC), design a curriculum for student filmmakers to create short videos on local non-profits that incorporate popcorn.js
Resources Required
- Ben Moscovitz to spearhead administration
- Popcorn.js must be dramatically improved to fulfill requirements - Needed $18k could come from Mozilla's budgetary contribution
Creative Capital
Unknown
Corporation for Public Broadcasting
Create and assemble a series of demos for CPB executive to grasp potential of Open Video, with ultimate goal of building HTML5 framework for their American Archive project with associated grant.
Resources Required
- Initial cash investment to build demos - $5k USD
- Administrative overhead from Geoffrey MacDougall and Brett Gaylor
Kansas State Video Project
Work with Michael Wesch and students to create a follow up to "The Machine is Us/ing Us" (http://www.youtube.com/watch?v=6gmP4nk0EOE) with popcorn.js
Resources required
- Facilitate collaboration with students at Seneca College
- Grant has been provided directly to KSU
Arte
Work with the French/German broadcaster Arte to apply popcorn.js to some of their existing online content. Implementation will be with Upian, a french development house.
Resources required
- Need to set up their code repository etc and guide them towards open source. Will require time and attention from Brett Gaylor
National Film Board of Canada Educational Tool
In collaboration with the Spanish development company A Navalla Suiza (http://anavallasuiza.com/) and students from Seneca College, create working demos of a video tool for educators. The tool would allow teachers to create "lesson plans" by choosing regions of NFB films and associating these regions with maps and wikipedia articles, which would then auto-generate an HTML5 lesson plan.
Resources Required
- The NFB has a contact of approx 12k Euros for A Navalla Suiza
- Brett Gaylor will oversee collaboration, milestones and deliverables
National Film Board of Canada Web Documentary
Create a public facing, high quality Web Documentary that showcases the formal contribution HTML5 can make to video on the web.
Strong interest from NFB commissioning editors to pursue an exploration of "Radical Cartography", based in part on the work of Jeffrey Warren and Grassrootsmapping.org
Resources Required
- The goal would be to proceed as a co-production of the NFB, which would cap their contribution at 49%. Therefore Mozilla would need to consider contributing something in the range of $15k CAN.
- This project would also be conceived and realized by Brett Gaylor - therefore would require a significant portion of his time
OK GO Collaboration
Launch an innovation challenge/invitation based on OK GO's latest video, White Knuckles (http://www.youtube.com/watch?v=nHlJODYBLKs). The challenge would be to use popcorn.js and other open video technologies to create a series of video demos that show off HTML5. A "remix contest" but with the web rather than the music.
Resources Required
- The contest would be hosted and exhibited on the new Web Made Movies Batacuda page, but a unique blog would likely need to be created
- An initial batch of demos should be created as proof of concepts - a well rounded hacker such as Brian Chirls should be engaged for $5k USD.
- To properly succeed it should be publicized, so the attention of other Foundation or MoCo staff would be sought
Broad 2011 goals + projects
Open Innovation Challenge
TBD - but intended to leverage opportunity of 2011's Drumbeat theme being "Media, Freedom and The Web" and populate the Web Made Movies gallery page
Cory Doctorow / Little Brother
Adapt Cory Doctorow's novel Little Brother to the web. As the themes of the novel revolve around teenagers and hacker culture, adapt the work so it can be performed by teenagers, each taking a "scene" as their own. Use technologies such as popcorn.js as opportunities for learning around the real-world technologies Doctorow uses in the book.
An award winning web documentary or fiction
To truly shift public perception and industry practice, a web-based cinematic experience of an equal caliber to what can be created with flash needs to be created. Not a demo but a full production that can compete and win - literally win an award or two.