Reps/SOPs/Social Media

Mozilla has always spread first and foremost by word-of-mouth. As more and more social networking venues appear, there are more and more potential communications channels. As the launch of Firefox 3 showed, the power of word-of-mouth through a wide variety of communications channels helped start a record-breaking level of participation.

These are just some of the sites where someone can share content. Here's a (non-exhaustive) list of different social media Mozilla Reps might be interested in using to spread the word about Mozilla and their activities:

• Identi.ca (Microblogging)
• Twitter (Microblogging)
• Delicious (Bookmarks)
• Digg (News)
• Technorati (Blogs)
• YouTube (Video)
• Flickr (Photography)
• Mixx (Video)
• Twitpic (Microblogging and Mobile Photography)

Blogging and Tagging

Using specific tags so that other people can find your content is particularly useful when blogging about Mozilla, or sharing other content, such as videos or photographs.

The following are examples of tags that have been used in the past for Mozilla events.

Event	Tag
Mozilla Addon Workshop Paris 2008	MAOW08
Mozilla Camp Europe 2008	mozcamp08
Mozilla Addon Workshop Berlin 2009	maowberlin09
Community Meeting Stockholm 2009	stomozcom
EU Intra Community Meetup Geneva 2009	mozgeneva09
Mozilla Developer Day Prague 2009	mozdevday09
Mozilla Camp Europe Prague 2009	eumozcamp09

Social Networks

Here are just some of the social networks Mozilla Reps might already be using. If they have a Mozilla network or group, Mozilla Reps are encourafed to join them or start a new Mozilla group!

• Bebo
  • Mozilla Network
• Classmates
• Dailymotion
• Facebook
  • Mozilla Firefox
  • Firefox Users
• Friendster
• Hi5
• Diaspora
• LinkedIn
• MySpace
• Nexopia
• Orkut
  • Mozilla UK group
  • Mozilla Brazil group
• Piczo
• Plazes
• StudiVZ
• Tribe
• XING

Online Social Media Workshop

On May 14th 2009, Mozilla's Community Marketing Team hosted an online "Events" workshop with useful tips and suggestions on how to organize a Mozilla event.

To download the slides of their presentation, click here.

To view the presentation, please click here.