Support/Kitsune/features/search-ranking
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Purpose
- Improve CTR to about 80%
- Increase the quality of results (based on heuristics)
- Increase helpfulness rating for articles when compared with users sent from Google vs SUMO Search (vs clicking an article on the home page)
- Decrease the rank of searches people click (e.g. the first, 3rd, 8th)
- Decrease the ratio of forum questions per thousand visitors
Outcome
Better search results
Open issues/risks
Definition
Feature overview
Reports
- Report on the bail rate (people who click on the "Ask a Question" button) and the articles with the highest bail rate.
- A best bet should be regarded as a Click through
- Visualization for searches that have the lowest CTR (frequent searches with a low CTR)
- A report of the top 200 searches per week with their CTR, what the top 5 articles were for those searches (including the share of clicks per result)
- Should also allow us to manually enter what the accuracy was for each search and calculate the overall accuracy
- Best bet/ tailored search audit report: How often was a certain best bet triggered and what was the CTR.
- Clicking on a best bet should show you what search terms were used to trigger it.
- A report that lists words the dictionary didn't recognize by frequency (to add those non-words as synonyms)
Features
- a way to boost certain type of results (KB, forum)
- Boosting trending articles/threads
Users & use cases
Dependencies
Requirements
Non-Goals
Design
Functional Spec
What contributors should do
Things that will need to be figured out
- Which metric sources do we already have access to, and which ones do we still need?