Engagement

Who We Are

Engagement is what we call marketing at Mozilla. And, just like everything else, it’s not entirely traditional. We focus on building relationships with individuals, organizations and developers around the world to fuel our mission and help get our products into user's hands. It's our job to communicate the values of Mozilla and our products, and rally the world. We do this with product marketing, brand, events, design, communications, competitive insights, community outreach and more.

We're also joined by 400 Mozilla Reps and other Mozilla volunteers around the world to help promote Mozilla, our products and contribution opportunities.

Take a look at our teams, what we do, and how to get in touch.

Where can you find us?

The easiest way to send a message to Engagement is in one our community mailing lists.

Otherwise, join us on IRC in either of our channels:

• #marketing: General discussion about Mozilla marketing efforts
• #webgagement: Communication/collaboration/cooperation between the Engagement and WebDev teams
• #spinzone: General discussion about Mozilla PR efforts

We also have several IRC channels for specific teams or projects you can view in our complete IRC channel list.

How to get involved?

Click on each of the teams below to learn more about the different groups and projects, and how to get involved.

Teams

Lifecycle Marketing
Team Lead: Mary Colvig	Mailing List: rainbow-unicorns at mozilla.com
The Lifecycle Marketing team builds relationships with people through events, advertising, in-product communications and email to grow Firefox usage and increase understanding of Mozilla. We’re responsible for engaging audiences with what we do and why we matter; and equipping and enabling other teams to do the same.

Developer Relations
Team Lead: Stormy Peters	Mailing List: engagement-developers@lists.mozilla.org
The Developer Relations community's mission is to enable, inspire and collaborate to make the Web the primary platform used to create experiences across all connected devices. We work with product teams to communicate how developers benefit from Mozilla products and open technologies, to achieve our mission and product plans. We provide information, examples, and direct interaction, online and at events, so that developers (within Mozilla and in the broader Web community) understand and adopt open technologies and products. We foster the capabilities of Mozillians to communicate about Mozilla's initiatives and values to developers, so that Mozilla's developer community can grow.

Product Marketing
Team Lead: John Bernard	Mailing List: pmm at mozilla.com
Our team is responsible for the promotion and adoption of Mozilla products and the Mozilla vision. Focuses on user, market, and competitive research; devising and driving product development and business strategy, and devising and driving the outbound marketing strategy for our products.

Brand Strategy and Services
Team Lead: Mary Ellen Muckerman	Mailing List: branding at mozilla.com
We are a group of thinkers and makers dedicated to refining and growing the voice of Mozilla in the world.

Creative
Team Lead: John Slater	Mailing List: fistbump at mozilla dot com
We communicate the story of Mozilla Firefox and our other products through visual design, copywriting, brand projects and website management.

Communications
Team Lead: Erica Jostedt	Mailing List: press at mozilla.com
The communications team's purpose is to cultivate trust with different communities by communicating Mozilla's story to the press and other media. The team acts a mediator between the company and the wider public, helping users get to know Mozilla by maintaining transparent communication, while maintaining the positive and active voice unique to Mozilla.