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This is the planning wiki for the Mozilla Foundation.

Mozilla Foundation Strategic Plan: Fueling the Movement

Strategic Narrative

By 2020…

Over the next five years, MoFo will play a central role in fueling a larger movement for the health of the Internet. We will act as a magnet and training ground for the leaders of this movement. We will rally 10s of millions of citizens. And, working with our community and allies, we will become a loud voice on the issue of Internet health.


We urgently need citizens, governments and companies to understand and stand up for the Internet as a public resource for all.



Mozilla is transforming itself for a new era: focused on Internet health well beyond the browser. MoCo brings our values into market via products + tech; MoFo fuels a larger movement for Internet health. The two orgs are more aligned and collaborative than ever. Adding fuel to a global movement for Internet health means supporting and working with people around the world who share our commitment to guarding the open nature of the internet. This includes three core strategies:

  1. Shape the agenda: make Internet health a mainstream issue globally.
  2. Connect leaders: our network members promote the values and health of the Internet.
  3. Rally citizens: people make more conscious choices, companies and gov’ts react.

As measured by…

Working with teams across Mozilla, we will increase our engagement with citizens and leaders on Internet health issues. We will make more people aware of these issues, invite them to express their support and encourage them to take action. Some actions will be small, like becoming a member or sharing an educational video. Some will be big, like writing code or running a campaign to get web literacy in local schools.


As we do this, protecting the health of the Internet ecosystem will grow as a 'movement,' just as we've seen the environmental movement grow over the past 50 years. We'll watch as attitudes change, with people seeking more privacy and more choice in the products they use online. We’ll become as conscious about the quality of our Internet as we are about the quality of the air we breathe or water we drink.

‘Internet health’ will provide a unifying term that will help us describe and roll up our key issues: privacy + security, web literacy, digital inclusion, decentralization and open innovation.



Mozilla Foundation’s work feeds into and supports the broader Mozilla-wide objective to Grow Our Influence. In 2017, our top line goal is to connect more people to Mozilla -- and each other -- to take action on Internet health.

We have 5 specific objectives in 2017:

  1. Grow influencer engagement on Internet health.
  2. Launch the Mozilla Network into the world.
  3. Drive public demand for better privacy and security.
  4. Grow MozFest as a movement focal point.
  5. Grow MoFo into a top-notch movement org.


The Foundation board includes:

Emeritus Board Members

  • Joi Ito
  • Mitch Kapor

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