Learning/impact howto: Difference between revisions

Learning/impact howto (view source)

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 * What is the change for them, and the world?
 * One statement for 'leadership' and one for 'advocacy'.
-* A verb, a target population and a outcome.
+* See baseline statements below.
-* E.g. Help (verb) all internet users (target population) understand the web better (outcome).
-* Aim for: 8 words or less (it will likely start longer, but aim for this).
+'''Impact milestones''': describe specific measurable changes that are a step towards the impact statement.
-'''Impact milestones''': describe specific measurable changes that are a step towards the impact statement.
 * A win we can map a path to in 6-24 months
 * Rolls up into one of the two main impact statements
 * Each working group will have several (or many) milestones
-* ''These milestones will drive options for where and when we invest resources''
+* '''These milestones will drive options for where and when we invest resources'''
 * Aim for: Memorable, measurable, motivational, manageable (4Ms)
 * Aim for: 8 words or less