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''Drumbeat is a work in progress. This wiki changes frequently.''
''This is the project management page for Drumbeat. It is a work in progress and changes frequently.''


'''Mozilla Drumbeat''' is a global platform for people who want to improve and protect internet as a critical public resource. These people are stewards of the open web. They gather online and on the ground to raise awareness, generate new ideas and get involved in making the internet better.
'''Mozilla Drumbeat''' is a global community of people who explain, protect and improve the internet as a public resource. It's about starting a drumbeat around the world -- one where everyone can help to raise awareness, generate new ideas and get involved in making the internet better. Mozilla Foundation plays a critical leadership role: framing key internet issues and growing the community that forms the heart of Drumbeat.


[[Image:Drumbeatoverview2.jpg|563x217px]]  
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== Overview  ==
== Overview  ==


* Start here: [http://www.slideshare.net/msurman/mozilla-drumbeat-mozcamp-europe-2009 Drumbeat overview slidecast] and [[Drumbeat/overview | planning wiki ]]
* Start here: [http://www.slideshare.net/msurman/mozilla-drumbeat-mozcamp-europe-2009 Drumbeat overview slidecast] and [[Drumbeat/overview | strategic overiew]]


*[[Drumbeat/overview#Goals|Goals]]: open web awareness, new ideas and action
* [[Drumbeat/overview#1._Vision | Vision]]: the internet as a public resource that we continue to grow over the next century.
*[[Drumbeat/overview#Focus | Focus]]: open web, plus big internet issues like mobile and data in the cloud.
*[[Drumbeat/overview#3._Goals|Goals]]: awareness, action and new ideas that make this shared resource richer and more vibrant.
*[[Drumbeat/overview#Functional_Framework|Drumbeat framework]]  
*[[Drumbeat/overview#4.1_Overall_Approach | Approach]]: large scale engagement both online and on the ground
**[[Drumbeat/overview#Criteria:_what_makes_a_good_Drumbeat.3F | Criteria]]: what makes a good drumbeat?
* Possible 2010 themes and campaigns:
**[[Drumbeat/overview#1._Online_-_Bongo|Bongo:]] e-newsletter, online campaigns and community
**[[Drumbeat/campaignstorm/We Make the Web|We make the web]]
**[[Drumbeat/overview#2._On_the_ground_-_Conga|Conga:]] ground game: local events, meet ups and campaigns
**[[Drumbeat/campaignstorm/Data in the Cloud|Your web. Your data.]]
**[[Drumbeat/overview#3._Yearly_event_-_Tympani|Tympani:]] thought leadership via yearly event
**[[Drumbeat/campaignstorm/civicweb|Growing the civic web]]
*[[Drumbeat/overview#Audience|Audiences]]: People who make web content, children and teens, Firefox fans
**[[Drumbeat/campaignstorm/we|The next 100 years of public media]]
*[[Drumbeat/overview#Geography|Geography]]: Europe, N. America, India, Brasil, So. America?, others?
*Possible geography: Europe, N. America, India, Brasil, S. America?
*[[Drumbeat/overview#Brainstorming|Drumbeat brainstorming]]: Year 1 scenarios, campaign scenarios, logo design


== Notes ==
== Additional resources ==


Read these in order to see Drumbeat thinking unfolding:
*[http://groups.google.com/group/mozilladrumbeat/topics Drumbeat google group] for brainstorming and organizing. Join this if you want to get involved.
 
#[http://commonspace.wordpress.com/2009/08/20/drumbeat-for-the-open-web/ Naming Drumbeat]
#[http://commonspace.wordpress.com/2009/08/20/drumbeat-concept-and-framework/ Concept and framework]
#[http://commonspace.wordpress.com/2009/08/25/drumbeat-notes-2-topics-we-might-cover/ Topics we may cover]
#[http://commonspace.wordpress.com/2009/08/26/drumbeat-overview-and-slides/ Overview slides and video] (same as above)
#[http://commonspace.wordpress.com/2009/09/01/drumbeat-notes-4-ground-game-and-local-events/ Ground game and local events]
#[http://commonspace.wordpress.com/2009/09/23/drumbeatquestions/ Key questions moving forward]
#[http://openmatt.wordpress.com/2009/10/01/4/ Web of Change 2009 focus group on Drumbeat]
 
Also see: [http://wiki.mozilla.org/drumbeat/roughnotes Raw notes from August and Sept 2009 FTF discussions]
 
== Inspiration ==
 
*The [http://www.mozilla.org/about/manifesto Mozilla Manifesto], written in 2007
*[http://blog.lizardwrangler.com/2009/05/27/describing-mozilla/ Mozilla's 2010 goals]. First goal most important for Drumbeat.
 
*Mitchell on the [http://blog.lizardwrangler.com/2009/07/21/eyeballs-with-wallets/ web as a public asset] and [http://blog.lizardwrangler.com/2009/05/27/describing-mozilla/ definition of a better internet]
*Atul Varma's [http://www.toolness.com/wp/?p=207 What Mozilla Means to Me] essay
*Tristan Nitot on why [http://standblog.org/blog/post/2009/07/26/Poetry-is-important poetry is important] in all this  
*Jono Silinis Xia on [http://jonoscript.wordpress.com/2009/09/16/why-should-you-care-about-the-open-web-part-2-open-web-as-game-development-platform/ why people should care about the open web]
 
== Experiments (pre-Drumbeat) ==
 
*[http://www.mozilla.org/causes/serviceweek/internethealth/ Internet Health Audit]
*One Web Day - [http://www.mozilla.org/causes/onewebday/ fundraising and promotion]
*One Web Day - [http://www.mozilla.org/causes/onewebday/poster/ poster campaign]
*[http://mozillaservice.org/ Mozilla Service Week]
 
== Other stuff ==


* [Drumbeat/stuff | Inspiration]] and related blog posts
* [http://commonspace.wordpress.com/category/drumbeat/ Blog posts] by Mark Surman related to the Drumbeat planning process
* [http://wiki.mozilla.org/drumbeat/roughnotes Raw notes] from August and September conversations about Drumbeat
*[http://wiki.mozilla.org/drumbeat/people List of people] involved in the discussion so far  
*[http://wiki.mozilla.org/drumbeat/people List of people] involved in the discussion so far  
*[http://groups.google.com/group/mozilladrumbeat/topics Drumbeat google group] for brainstorming and organizing
* Pre-Drumbeat experiments, including: *[http://www.mozilla.org/causes/serviceweek/internethealth/ Internet Health Audit], [http://www.mozilla.org/causes/onewebday/ One Web Day] [http://www.mozilla.org/causes/onewebday/poster/ poster] and [http://mozillaservice.org/ Mozilla Service Week]
 
*All Mark Surman [http://commonspace.wordpress.com/category/drumbeat/ blog posts on Drumbeat]  
*Background posts on [http://commonspace.wordpress.com/category/nmm/ the Next Million Mozillians]  
*[http://www.flickr.com/photos/marksurman/tags/drumbeat/ Drumbeat doodles on Mark Surman's flickr account]  
*[http://www.flickr.com/photos/joi/3839207188/ Sketch from lunch w/Joi Ito] ''August 19, 2009''
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