117
edits
Event:SXSW Interactive 2010: Difference between revisions
→Add-ons(Nick Nguyen, Justin Scott and Julie Choi)
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'''Goals''' | '''Goals''' | ||
* | *Promote Rock Your Firefox at SXSW | ||
* | *Reach out to a relatively untapped market segment of "mainstream Web-savvy consumers" about add-ons and gauge reponse for future marketing programs | ||
'''What Did You Accomplish?''' | '''What Did You Accomplish?''' | ||
* | *Introduced add-ons (via Rock Your Firefox) to a hybrid audience of consumers/media/tech at SXSW - many of whom responded positively to live demos of add-ons and Rock Your Firefox | ||
* | *Participated in two events (smaller mini-golf outing + larger sponsored party) and shared with hundreds of people about add-ons through demos & swag | ||
*Gained valuable insights on event logistics/planning for future events | |||
===== '''<br>Labs''' ''(Aza Raskin)'' ===== | ===== '''<br>Labs''' ''(Aza Raskin)'' ===== | ||