MarketingGuide: Difference between revisions

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=Easy ways to get started=
=Easy ways to get started=


==Find Marketing people near you==
==Connect with your local community==
 
Depending on where you live, there may be a good chance that there are people with a common interest in Mozilla who are already active nearby. Check the [https://wiki.mozilla.org/ReMo Mozilla Reps wiki] to get in contact with your local Mozilla Rep. Speaking English is not required and we have Mozilla Reps and communities all over the world. You might be surprised to find that there's Mozilla community thriving in your home town.
Depending on where you live, there may be a good chance that there are people with a common interest in Mozilla who are already active nearby. Check the [https://wiki.mozilla.org/ReMo Mozilla Reps wiki] to get in contact with your local Mozilla Rep. Speaking English is not required and we have Mozilla Reps and communities all over the world. You might be surprised to find that there's Mozilla community thriving in your home town.


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Start by following [https://twitter.com/#!/firefox @firefox on twitter] or [http://www.facebook.com/firefox like us on Facebook]. Then you can work with us to create, and re-post in your language, Facebook and Twitter posts from the main EN-US Firefox accounts. If there's a better social network in your locale besides Facebook and Twitter, help us create a presence on those social media sites. Respond to  comments and replies from users, answering their questions and pointing them in the right direction for Support help.  If this sounds like fun, please email William at wreynolds [at] mozilla [dot] com.
Start by following [https://twitter.com/#!/firefox @firefox on twitter] or [http://www.facebook.com/firefox like us on Facebook]. Then you can work with us to create, and re-post in your language, Facebook and Twitter posts from the main EN-US Firefox accounts. If there's a better social network in your locale besides Facebook and Twitter, help us create a presence on those social media sites. Respond to  comments and replies from users, answering their questions and pointing them in the right direction for Support help.  If this sounds like fun, please email William at wreynolds [at] mozilla [dot] com.


==Localize email newsletter content==
==Connect with us online==
Each month we send out the "Firefox & You" email newsletter with the latest tips and tricks to get the most out of your Firefox (sign up [http://www.mozilla.org/newsletter/ here]). We currently offer this newsletter in Spanish, French, German, Portuguese, and English. If you'd like to help localize and create Mozilla marketing content for your language, please email Jess at jdavis [at] mozilla [dot] com and Carmen at ccollins [at] mozilla [dot] com.
* You can get to know us on the #marketing IRC channel. For help with IRC, visit [http://irc.mozilla.org http://irc.mozilla.org].


==Get the tools you need to talk about Mozilla==
Before you can talk about Mozilla, you need to learn how to talk about Mozilla. Your first stop for this is the [http://www.mozilla.org/en-US/firefox/brand/ Firefox Brand Toolkit] It's your guide to all things Firefox, the flagship brand in the Mozilla universe. It's full of guidelines, examples and tips to help you create websites and communications that are on brand and on style, both online and off.


You can also find resources for doing local Firefox promotion in the [https://wiki.mozilla.org/ReMo/Toolkit  Mozilla Reps Toolkit]. The Remo Events Toolkit is a set of downloadable materials that will allow you to go out and educate people about Mozilla.
= Want to make a bigger impact=


==Join the Marketing Collective==
==Join the Marketing Collective==
In 2012, the Marketing Collective will launch with many opportunities to join Mozilla's marketing team and get involved in the projects above, as well as projects within product marketing, user engagement, design, pr and more. To find out more, please [https://wiki.mozilla.org/Marketing_Collective check out the Marketing Collective wiki].
If you're really interested in marketing and want to join our marketing team while learning , gn 2012, the Marketing Collective will launch with many opportunities to join Mozilla's marketing team and get involved in the projects above, as well as projects within product marketing, user engagement, design, pr and more. To find out more, please [https://wiki.mozilla.org/Marketing_Collective check out the Marketing Collective wiki].
 
==Localize email newsletter content==
Each month we send out the "Firefox & You" email newsletter with the latest tips and tricks to get the most out of your Firefox (sign up [http://www.mozilla.org/newsletter/ here]). We currently offer this newsletter in Spanish, French, German, Portuguese, and English. If you'd like to help localize and create Mozilla marketing content for your language, please email Jess at jdavis [at] mozilla [dot] com and Carmen at ccollins [at] mozilla [dot] com.


==Communications reps==
==Communications reps==
If PR is your passion, have a look at the Communications Reps program, a special interest group within Mozilla Reps, will provide volunteers the education, tools and infrastructure they need to get involved with Mozilla PR efforts. Please visit [https://wiki.mozilla.org/ReMo/SIGs/Communications the communications page] for more information.
If PR is your passion, have a look at the Communications Reps program, a special interest group within Mozilla Reps, will provide volunteers the education, tools and infrastructure they need to get involved with Mozilla PR efforts. Please visit [https://wiki.mozilla.org/ReMo/SIGs/Communications the communications page] for more information.
==Want to do more?==
*Join the [https://lists.mozilla.org/listinfo/marketing Mozilla Marketing mailing list].
*Join the [https://wiki.mozilla.org/ContributorEngagement#Join_us_for_one_of_our_Meetings.2 Mozilla Community Marketing call]. We have them every two weeks. It's a great chance to get to know the global Mozilla engagement team and new people are always welcome to attend.
*You can also get to know us online on the #marketing IRC channel. For help with IRC, visit [http://irc.mozilla.org http://irc.mozilla.org].


=What makes Mozilla different=
=What makes Mozilla different=
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