Welcome to the MDN Logo Design wiki!

We want to track our progress from creative brief to shiny new MDN logo! We'll keep this document updated with the latest notes and concepts, as well as the final images once we're done working with Studio Number One.

SNO Concepts Round 1 Feedback (2/3 - 2/4)

  • Jay's feedback (favorites in bold)
    • Comp 1: Flame
      • I think of "igniting innovation"
      • I see the letters mdn in the flame
      • MDN typeface is hard to read, we need to stick to something that will work at various sizes and that will work well in many different applications
      • I like the fact that it stands out on its own and inside a rounded block
      • I like the color theme of red, white, black and gray
    • Comp 2: Robo Dino
      • Typeface doesn't seem to fit, it feels too much like the QMO logo font
      • Dino looks cool, but not sure about the wrench in the mouth... feels a bit cheesy
      • If we do go with the Robo Dino, it will be nice to have a more accurate conversion from the Mozilla Dino head
    • Comp 3: Pixelated
      • I like the concept, but think it needs to be polished a bit more.
      • MDN looks cool in pixels, but again too hard to read. We could fix that though
      • I do like the <> brackets and // slashes
      • Maybe too simple? Needs something more visual to go with it.
    • Comp 4: Eye
      • I like the font A LOT. It is clean, modern, techy and easy to read. I think this should be the typeface we use with any new comps to see if it works... also interested in seeing "MDN" in that style.
      • I don't get the eye... so looking forward to hearing the designers rationale
    • Comp 5: Dino Gears
      • Looks too much like a toy, not professional enough
      • MDN typeface appears to be too complicated, though I do like the way the letters "fit" together. I was hoping for a similar approach, but in a more 3D cube or puzzle design.
      • Gear just feels too cliche.
    • Comp 6: Spidey Sense
      • Again the typefase seems to work well
      • I like that we can put it in a rectangular block and it looks good in monochrome
      • Reminds me of spiderman... which is cool, but not the right direction for MDN. Maybe if we tried a similar design, but using all the letters in MDN?
    • Comp 7: Revolution
      • Not a huge fan of the typeface here, reminds me of the font in Comp 2.
      • Love the fist logo... as it is shown on the main Comp 7 page (with wrench/lightening + circle + no nails on fingers), but it also looks good without the circle, which is nice.
      • Fingers form an "M" to me... which is cool.
      • I like the alternatives with the wrench only and the wrench+lightening... BUT just the lightening doesn't work. Looks a bit weird.
      • I like the arrangement of "Mozilla Developer Network" on the complete logo + wordmark designs... nice to have options.
      • This is probably my favorite, but it would be better with: 1. Typeface from Comps 4 & 6, 2.
    • Comp 8: Atom
      • Doesn't seem like a good fit for MDN
      • Don't get the atom concept, so looking forward to hearing the designers rationale