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Planning Meeting Details

  • Wednesdays - 11:00am PT, 18:00 UTC
  • Mountain View Offices: Warp Core Conference Room
  • Toronto Offices: Finch Conference Room
  • #planning for backchannel
  • (the developer meeting takes place on Tuesdays)

Video/Teleconference Details - NEW

  • 650-903-0800 or 650-215-1282 x92 Conf# 99696 (US/INTL)
  • 1-800-707-2533 (pin 369) Conf# 99696 (US)
  • Vidyo Room: ProductCoordination
  • Vidyo Guest URL
These notes are read by people who weren't able to attend the meeting. Please make sure to include links and context so they can be understood.


Actions from Last Week

Schedule & Progress on Upcoming Releases

Firefox Desktop

Current Releases

Beta (57)

  • Second to last beta is on Thursday (July 25th) aka TOMORROW

Aurora (54)

Nightly (58)

Firefox Metro

  • Iteration #11 ends on Friday July 26.
    • Forecast completion this iteration is 60 - 80 points.
    • Achieving a point closure anywhere within the above range would positively impact our expected, optimistic and pessimistic development complete forecasts.
    • QA working on the Iteration #1 - #10 regression testing.
    • Working with Asa to schedule a Metro Preview Release which will be reviewed by the team at our weekly Monday meeting.
    • Receiving an update from Marketing on Monday regarding the progress of the promotional campaign to increase the Metro user base for testing.
  • Iteration #12 runs from July 29, 2013 - August 12, 2013

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Firefox Mobile

Current Releases

Beta (57)

  • Reviews are solid
  • Crashes are nice and low, just about 2 crashes per 100 ADU
  • We are good to ship FHR with some possible about:healthreport changes
  • Dynamic URL bar is good to ship \o/

Aurora (54)

Full list of features, here:

  • Converging WebRTC

Nightly (58)

  • Contacts API Landed \o/
  • Skia GL is turned on for NVIDIA devices (this is includes Tegras) \o/
  • About:home hackathon is happening and we are stoked:

Developer Tools

  • working with B2G to plan how we provide 'developer enabled' 1.1 builds to available phones.
  • landings continue, including (most of) remote inspector and B2G debugging
  • App Manager mockups are being handed off to UX

Feedback Summary



UX & User Research

Market Insights from the Product Marketing Strategy Team

Desktop / Platform


  • Google introduced a little $35 device called Chromecast that allows you to watch videos from the cloud right on the TV. [1] Measuring just two inches in length, Chromecast runs a "simplified version" of Chrome OS. It plugs into any HDMI input port and links up other Google products in the home (Android and Chrome-based) such as smartphones, tablets, and laptops. Chromecast streams the content (i.e. YouTube, Netflix, Google Play social games, etc.) from the device source via the cloud. The smartphone operates as the remote control. For developers, there is the new Google Cast SDK. [2]
  • 60% of all Internet end devices/users exchange traffic with Google servers during the course of an average day and 25% of North America's consumer Web traffic through its servers. [3] It was only 6% at the last study in 2010. [4]
  • Google is experimenting with encryption of Google Drive consumer data [5] concerned about PR after PRISM revelations and demonstrating that consumer data can be protected from government snooping.


  • OS X 10.9 Mavericks coming soon compresses memory for optimum battery life and more-than-responsive graphics. [6] App Nap keeps track of what's being computed versus what's being used and automatically drops CPU power usage of an idle operation or function in order to conserve battery and energy. Safari bookmarked articles can be scrolled through from one article to the next, without breaking the user's concentration to locate a similar article. Accelerated scrolling allows for fast searching through dense email inboxes, deep conversations and image-heavy webpages.


  • Microsoft plans to add Java Standard Edition to its Windows Azure cloud service [7] both as a stand-alone PaaS (platform as a service) and as component of a Windows Server IaaS (infrastructure as a service).
  • With Opera moving to Webkit, Microsoft's Windows computers now account for 96% of SSL certificates with a stapled OCSP (Online Certificate Status Protocol) response, one of the methods used by browsers to check the revocation status of an SSL certificate without traffic burden on the Certificate Authority [8]

Marketing, Press & Public Reaction


On a fun news note, The Atlantic wrote about a planetary nebula that resembles the Firefox logo.

Product Marketing:

  • Consumer Value Proposition Discovery: A research partner has been engaged and planning has started. Key target markets included are Brazil, India, Indonesia. [Laura]
  • Search Engine Optimization: A search agency has been engaged and investigation has started. The first batch of improvements are set to go live Aug 30 with the help of our WebProd team [Laura & Tim]
  • Australis Redesign: Currently finishing the Engagement Beta Strategy Plan [Laura]
  • Paid Search Funnel Cake: Live as of 10am this morning. Will give us a cost to acquire a ADI in Indonesia and Brazil [Laura]
  • JavaScript on by default change: Working on comms plan with @verdi of SUMO today [Laura]
  • Metro Nightly Campaign ongoing: this week optimizations were made to the campaign and Tim will give a overview next Monday in the Metro meeting [Laura & Tim]

Questions, Comments, FYI

Actions this week